Ucom and official representative of Apple sign Memorandum of Understanding

Ucom and “ASBIS Caucasus, Central Asia and Moldova,” signed a memorandum of understanding, reaffirming the partnership between Ucom and the official representative of Apple.

During the event, they announced the launch of a strategic sales expansion plan and various activities aimed at improving service quality. Additionally, special offers tailored for Armenian corporate (B2B) and individual (B2C) subscribers were introduced.

“For over a month, Ucom’s corporate customers have been able to benefit from Trade-In and Buy-Back services for their old MacBooks through our collaboration with ASBIS. During the Trade-In process, a corporate customer presents their old MacBook to a Ucom specialist who evaluates its cost, which is then deducted from the price of a new MacBook. Thus, Ucom not only provides corporate customers with the opportunity to upgrade to a more powerful and affordable next-generation work tool but also guarantees the Buy-Back option, allowing customers to sell their MacBooks at the end of the hardware lifetime,” explained Ralph Yirikian, Director General of Ucom.

“The signing of this memorandum marks a significant milestone in the development of cooperation between ASBIS and Ucom as an authorized reseller. We have agreed and have already initiated efforts to strengthen our collaboration in three key areas: retail development, B2B initiatives, and Trade-In opportunities”, said Alexey Yahlou, General Manager of Asbis Caucasus, Central Asia and Moldova.

Ucom has been an authorized reseller of Apple products since 2015.