Mediamax and VivaCell-MTS will present Ian Gillan’s shows in Yerevan

Yerevan /Mediamax/. “Deep Purple” rock band vocalist Ian Gillan will give two charitable concerts to the accompaniment of State Philharmonic Orchestra of Armenia on March 26 and 27, 2010 in Yerevan.

Mediamax Director Ara Tadevosyan, Ralph Yirikian, General Manager of “VivaCell-MTS” Armenian mobile operator, and Eduard Topchyan, Bandmaster and Creative Director of Philharmonic Orchestra of Armenia, informed on this in Yerevan today.

Mediamax is the promoter of the event, “VivaCell-MTS” is the general sponsor.

Ian Gillan’s charitable concerts will take place within the framework of “Rock Aid Armenia/Armenia Grateful 2 Rock” project, which is being implemented by “Mediamax” and Australian “Do Something” organization under the high patronage of Armenian President. The proceeds from two concerts will be directed to reconstructing Gyumri N6 music school, which functions in shelters. On October 1, 2009, Ian Gillan and other rock stars visited the school and promised their assistance in reconstructing it.

“This project is interesting for VivaCell-MTS also because it is a wonderful example of partnership between media and the corporate sector in the sphere of corporate social responsibility. It has united VivaCell-MTS, which is one of the biggest companies in Armenia and, and Mediamax, which is a company occupying its own special place in the media market. This fact evidences that the size of business is not important, if companies are united by their common ideas and goals”, VivaCell-MTS General Manager Ralph Yirikian stated. 

Mediamax Director stressed that the “prices for tickets will be affordable”.

“Unfortunately the opinion that if it is a charitable concert, the prices for tickets should be excessively high has become widespread in Armenia recently. We consider it inadmissible to deprive fans of the pleasure to met with their idols because of too expensive tickets”, Ara Tadevosyan stated. 

He also informed that by the end of the year, VivaCell-MTS and Mediamax will pay a joint visit to Gyumri music school N 6 to present musical instruments to children on the threshold of the New Year.