16:31 | 04.02.22 | News | 14097

Wirestock’s “secret sauce” helps to raise $2.3M

Armenian Wirestock comapny raised $2.3M, TechTimes informs.

Wirestock is a new platform that helps visual content creators monetize their photos, graphics and videos in seconds. The platform automates content tagging and gives creators one-door access to the largest content marketplaces including Shutterstock, Adobe, Pond5, Alamy, Freepik and many others. Creators simply post their content with a few clicks and start getting sales from multiple marketplaces through their Wirestock account.

The company has helped creators generate over $1 million in sales in 2021 alone and is projected to grow tenfold in 2022.

"Millions of people produce commercial content without even being aware of it. Wirestock has become really good at finding such creators and helping them sell their visual work online", says Mikayel Khachatryan, CEO of Wirestock.

Wirestock’s “secret sauce” is in their creator-centric approach; the platform eliminates all the manual steps creators usually have to go through. As a result, Wirestock is emerging as one of the largest suppliers of creative visual content in the world.

"On top of ML tools used for automatic keywording and captioning of content, we constantly add new features to increase creator earnings, such as selling prints or NFTs directly through Wirestock.", says Ashot Mnatsakanyan, CPO of Wirestock.

The company just raised a round of investments with participation from Vulcan Capital, 2048 Ventures, Graph Ventures, A.Partners, I2BF, S7V and others. A no-brainer service for visual creators, Wirestock will be adding more monetization channels, API integrations with creative platforms and ability to sell NFTs in the near future.